Theresa Gonzalez, founder of Stay Visible, LLC, is a Certified Advertising Consultant (CAS). What does that mean to you? It means that care, attention and experience will go into creating your marketing campaigns. The certification criterion for a CAS is based on certain measures of professional competency: industry experience, earned certification points through continuing professional education curriculum, and a comprehensive examination process. Approximately 3 percent of promotional products professionals today have achieved the industry's certification standards. Theresa's collective experience in both the promotional products and direct marketing industries is supported by a strong network of suppliers, case studies and graphic designers.